Discover the State of Minnesota in a box
Okay, Minnesota is not the most touristic state of the USA. And it suffers from a persistent image – that of a cold region where it snows even in summer. Explore Minnesota Tourism and the Colle+McVoy...
View ArticleCatch the Ghost train in the Madrid Underground
In the global launch of the return of Ghostbusters – a famous 80s’ comedy – this summer, the Shackleton agency made a joke to the passengers of the Madrid underground with an unsettling sound...
View ArticleMINI creates an urban forest in London
A year after its Co-Living installation at the Salone del Mobile in Milan, MINI pursues its exploration of architectural solutions to urban living challenges. During the design festival held in London...
View ArticleHeineken transformed an abandoned stadium into a street art temple
Since Hurricane Andrew in 1992, the Miami Marine Stadium was left abandoned. The former arena where you could attend powerboat races was since occupied by local street artists. As a restauration...
View ArticleA Water Bar to rethink about what’s inside our tap water
No, it’s not a new concept of fancy bar: the company Pur and the agency Arnold Worldwide teamed up to open the Water Bar, a place where customers can taste tap water collected from across the country....
View ArticleUber uses drones to promote UberPOOL in the traffic jams of Mexico
Mexico City drivers experience endless traffic jams every day. Uber took opportunity of this situation to promote UberPOOL, its new car pooling service, in a witty and quite taunting manner....
View ArticleDirect Line invents a drone that lights your path home
Are you afraid of the dark? Have you ever struggled to walk back home through dark, empty streets? The British insurance company Direct Line designed Fleetlights, a prototype fleet of flying torch...
View ArticleBMW promotes winter tyres with a moving billboard
Winter can be harsh sometimes in Belgium. Although winter tyres are not compulsory in the country, they reduce the braking distance compared to summer wheels, and increase safety on roads during snowy...
View ArticleTake a spatial ride with UberMARS
MARS, a new TV show produced by Brian Grazer and Ron Howard, follows the adventures of a scientific team colonizing the red planet. On the occasion of its release, the National Geographic channel and...
View ArticleShop at the bus stop with Jumbo
The Dutch supermarket Jumbo experimented a virtual bus-stop-supermarket for those who have little time to shop. In Utrecht, a small city of the Netherlands, a bus stop was covered with their top...
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